Using Customer Data - How to Turn Customer History into Future Order Opportunities
What Is Customer History–Driven Selling? Definition:
Prokeep helps truck parts distributors win more orders and build better customer relationships with faster service, centralized customer data, and proactive sales and marketing outreach that accelerates revenue.

Prokeep is purpose-built for distribution, enabling counter and inside teams to take more orders from any customer channel, and marketing and branch teams to get more orders through targeted outreach.
Prokeep’s centralized data allows you to uncover techs and fleet managers who’ve stopped ordering from you or have gone silent — so you can win back revenue that’s slipping through the cracks.
With one click, segment customers into ordering-specific audiences like “No parts service requests in 30 days,” “Frequent brake pad buyers,” or “Picture message-only customers” — and tailor outreach that fits the way each group orders.
Send parts updates to fleet managers as you're working, assign reps to follow up on old quotes, or bulk-text a new promo to your most active buyers — all while keeping the counter line moving.
See exactly which texts, service requests, or rep follow-ups drive real orders — and use those insights to repeat high-performing plays across your branches.
"When we roll out specials through Prokeep, it is not uncommon to see pallets of product rolling out the door."
“What it allowed us to do was improve customer engagement over the counter and just give overall better service because we're faster than ever.”
See the latest industry tips to see how you can make it easier to get more orders.
What Is Customer History–Driven Selling? Definition:
Why Data Quality Matters More Than Ever In distribution,...
Great service is already your best sales tool. When teams...
Winning more orders starts with simple, intentional moves...
Every distributor has that one rep — the one who remembers...
Front-of-house teams sit at the heart of distribution — and...
Unlock more orders, easier workflows, and happier customers with these key features:
Whether customers order via text, phone, web chat, email, or FSM, Prokeep-powered distributors can quickly manage all inbound orders to ensure great customer service and no orders ever slip through the cracks.


Prokeep centralizes customer data and key communications across your business—giving you control to strengthen relationships, win wallet share, and scale.
Prokeep makes it easy to reach out with the right message at the right time through broadcast messages & outreach tasks — helping you reactivate dormant accounts and drive more orders from top customers.

Discover how Prokeep can transform your customer relationships and drive your business success.