From Downtime to Drive Time:

When your data is disconnected, orders slip through the cracks

Scattered customer data doesn’t just mean friction at the counter; it means lost opportunities and real orders lost. In this webinar, we’ll break down how distributors are cutting their losses and using customer insights to turn every touchpoint into a repeatable order driver. 

Hear directly from branch leaders at EMCO how small efforts made huge strides in fixing the foundation, and how better data led to more personalized marketing and real, measurable order growth.

In this 45 minute session, you'll learn:

• • The hidden cost of bad data: How incomplete contacts, duplicates, and disconnected systems slow reps down and cause missed order opportunities.
  • What “quality data” actually means for distributors: The specific data points that matter most at the counter, and how to use it to your advantage.
  • How EMCO fixed the foundation: A real-world example of how one busy branch cleaned up contact data for better selling and more orders.
    
  • How clean data turns broadcasts into orders: Why targeted, relevant messages outperform generic blasts and how EMCO sold out a promotion in under an hour.